Bonduelle inspiratiecampagnes
Inspiration campaigns
Bonduelle inspiration campaigns offer customised plant-based solutions for the foodservice industry, focused on sustainability and innovation. The range includes tasty vegetables and plant-based alternatives that contribute to a healthier and more sustainable menu. Bonduelle inspiration campaigns assist foodservice establishments in the transition from meat to vegetables, with products that are easy to use and meet the highest quality standards. By addressing the growing demand for healthy, plant-based food, Bonduelle inspiration campaigns help restaurants and caterers improve their menus and reduce their ecological footprint.
Discover the campaigns
For Bonduelle Food Service Benelux, we developed several campaigns, as well as various media formats to communicate these campaigns.
Foodtaste
Foodtaste by Bonduelle is an initiative focused on reducing food waste in the kitchen through creative use of leftovers. With the help of Culinary Advisors, the program provides tools, recipes, and tips & tricks that not only reduce food waste but also create tasty and unique dishes from leftovers. The goal is to inspire chefs to use their creativity and surprise guests with innovative "limited editions" of leftovers.
Half | Half
The half/half concept helps chefs create creative versions of traditional dishes. It offers healthier, more sustainable, and cost-saving alternatives by replacing meat or fish with legumes. This results in a tastier menu, reducing the amount of meat or fish while adding the benefits of legumes. Together, you can make a difference by offering a healthier choice, one plate at a time, for both guests and the planet.
Sandwich Solutions
The half/half concept helps chefs create creative versions of traditional dishes. It offers healthier, more sustainable, and cost-saving alternatives by replacing meat or fish with legumes. This results in a tastier menu, reducing the amount of meat or fish while adding the benefits of legumes. Together, you can make a difference by offering a healthier choice, one plate at a time, for both guests and the planet.
Tasteful Switching
Tasteful Switching helps chefs create plant-based versions of classic dishes without compromising on flavour. It offers inspiration to transform familiar dishes into delicious plant-based variants, using the finest vegetables and legumes. Whether it’s transforming a Chicken Pilav into a Chick Pilav or a Beef Bourguignon into a delightful Beet Bourguignon, with Tasteful Switching, you make a difference by giving classic dishes a modern twist that surprises and delights your guests.
Salad Solutions
Bonduelle’s Salad Solutions concept offers everything you need to serve tasty, nutritious salads year-round. Discover practical tips for setting up a salad bar, reducing food waste, and aligning your offerings with the seasons. Get inspired with original salads and handy recipes for better margins and satisfied guests.
Recipe booklets
Discover a world of creative and sustainable dishes with our recipe booklets. From Foodtaste, which helps reduce food waste by turning leftovers into surprising dishes, to Half | Half, which helps you create tasty dishes with less meat and more plant-based proteins. Get inspired by Sandwich Solutions for innovative and delicious sandwich variations, or Tasteful Switching, which gives classic dishes a plant-based twist. With Salad Solutions, you can build the perfect, nutritious salad offering, tailored to each season. Make your menu not only tastier but also more sustainable, with recipes that will surprise your guests.
Fact banners
Bonduelle’s fact banners provide practical and inspiring information about sustainability, food waste, and plant-based alternatives. These visually appealing banners are a great way to inform guests about smart, sustainable choices in the kitchen. They contribute to a more conscious dining experience and help position your restaurant as a responsible and innovative choice. The advantage of these banners is that they not only share knowledge but also increase guest engagement with your sustainable initiatives.
Advertisements
A well-designed, eye-catching, and recognisable advertisement increases visibility and ensures that the concept is quickly recognised. It strengthens the brand image, makes the message more memorable, and boosts audience engagement. By standing out visually, the concept remains top-of-mind and is more easily associated with sustainable, healthy choices.
Sandwich Solutions Lunch Box
For the Sandwich Solutions concept, we sent out lunch boxes in the shape of a slice of bread. Inside the box was a card, also in the shape of a slice of bread with a bite taken out, explaining the concept. The packaging was also designed to reflect the contents, with a recognisable hint to the creative and tasty sandwiches the concept offers. This approach provides a surprising, visual experience that communicates the message in a fun and effective way.
“Yes go go go, it’s really cool!”
